[Free and download] Neuroeconomics, Judgment, and Decision Making (Frontiers of Cognitive Psychology)
| #1581648 in Books | 2014-07-24 | 2014-07-28 | Original language:English | PDF # 1 | 9.00 x.70 x6.00l,.0 | File Name: 1848726600 | 310 pages
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"An accessible introduction to how our brain constructs economic preferences, which brings a series of authoritative voices into an interdisciplinary conversation between the fields of neuroeconomics, judgment, and decision making. Readers are taken on a
This volume explores how and why people make judgments and decisions that have economic consequences, and what the implications are for human well-being. It provides an integrated review of the latest research from many different disciplines, including social, cognitive, and developmental psychology; neuroscience and neurobiology; and economics and business.
The book has six areas of focus: historical foundations; cognitive consistency and inconsistency; heuri...
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